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Latinos Just Made History: 10.2 Million Homeowners and Counting

By , Broker, Massachusetts & New Hampshire

Hispanic Heritage Month runs from September 15 to October 15, and this year there is a record worth celebrating. In 2025, Latino families added 441,000 homeowners across the United States, reaching an all-time high of 10.2 million Latino homeowners. It is the largest one-year gain for Latinos since the Census Bureau began tracking it in 1975, and the largest gain of any racial or ethnic group last year.

Here is the part that stops people: without Latino buyers, the number of homeowners in America would have gone down.

In a year when high rates and high prices kept millions of people on the sidelines, Latino families kept buying, and they carried the whole market with them.

The record, by the numbers

According to the National Association of Hispanic Real Estate Professionals and its 2025 State of Hispanic Homeownership Report, built on Census Bureau data:

  • 10.2 million Latino homeowners, the highest number ever recorded
  • 441,000 new Latino owner households in 2025, the biggest single-year gain since 1975
  • All of the country's homeownership growth. Latinos accounted for 139.6% of the net increase, which means gains among Latino families more than made up for declines elsewhere. Without them, the U.S. would have ended the year with about 125,000 fewer homeowners
  • 1,094,000 new Latino households, which is 92.6% of all household growth in the country
  • A median age of 31, the youngest of any major demographic group, with many families just now reaching their prime home buying years

That last number is why this is not a one-year story. The next generation of buyers in this country is increasingly Latino, and it is just getting started.

New Hampshire led the entire nation

Now for the part that hits close to home.

No state grew Latino homeownership faster than New Hampshire. Between 2014 and 2024, the number of Latino owner households in the state grew 197%, nearly tripling, ahead of Kentucky at 188% and Tennessee at 135%.

It is not only more homeowners, either:

  • 51.7% of Latino households in New Hampshire own their home, above the national Latino rate of 48.5%
  • Latino households in New Hampshire earn a median income of $106,222, the second highest in the country, behind only Washington, D.C.

New Hampshire started from a smaller base than states like Texas or California, which helps explain a growth rate that large. But the direction is unmistakable. And for families in the Merrimack Valley, that market is a short drive away: Salem and Nashua sit just over the state line.

Massachusetts: a gap that is also an opening

Massachusetts tells a different story, and it is worth telling honestly.

About 31.6% of Latino households in the state own their home, roughly half the statewide homeownership rate of 62.4%. In Lawrence, where 83.2% of residents are Hispanic, the overall homeownership rate is 28.1%, compared with 65.2% nationally.

We do not read that as a verdict. We read it as the biggest opportunity in the Merrimack Valley. Many of the families renting in Lawrence, Methuen, and Haverhill today are closer to owning than they think, because Massachusetts offers some of the strongest help in the country to exactly these buyers:

  • MassHousing down payment assistance of up to $30,000 for eligible first-time buyers
  • A higher income limit in Gateway Cities, including Lawrence, Lowell, Methuen, and Haverhill, so a household that earns too much for help in Andover may qualify a few minutes away
  • Eligibility on 2, 3, and 4 family homes, as long as you live in one of the units

Our first-time buyer programs guide walks through each one, and our down payment assistance page brings together the programs available in Massachusetts and New Hampshire.

How Latino families are getting it done

The report puts numbers on something Latino families have known for generations: buying a home is a family effort.

Roughly one in three Latino households is multigenerational, and that share has been growing. Families are pooling income and savings across generations, adding co-borrowers, and sharing both the down payment and the monthly payment. That lets them qualify for homes that would be out of reach on a single income.

Here in the Merrimack Valley, that often looks like a 2 or 3 family home in Lawrence or Haverhill: the parents on one floor, a grown son or daughter on another, and the rent from the third unit helping to carry the mortgage. It is one of the most effective paths to ownership in this market, and the assistance programs above are built to allow it.

If you are thinking about buying with family, the details matter: whose income counts, who goes on the loan and on the title, and how the rent from the other units is treated when you qualify. Those are exactly the questions to ask before you start touring homes.

The record, and the honest caveat

A record number of homeowners is not the same as a record homeownership rate, and it is worth being precise. The Latino homeownership rate slipped half a percentage point in 2025, to 48.5%, as rates fell across nearly every group for the second year in a row. The record is in the number of families who own, which grew because so many new Latino households formed and bought.

Affordability is still the obstacle. Prices, interest rates, and rising costs like insurance and property taxes are real, and they fall hardest on first-time buyers. That is why the programs matter, and why it pays to check what you qualify for before assuming the answer is no.

Frequently asked questions

Is the record about the homeownership rate or the number of homeowners?

The number. There are more Latino homeowners than ever before, 10.2 million, but the share of Latino households that own dipped slightly to 48.5% in 2025, in line with declines across nearly every group.

Can my family buy a home together?

Yes. Buying with parents, adult children, or other relatives as co-borrowers is common, and it can raise the amount you qualify for. How it works depends on the loan program, so plan who will be on the loan and on the title before you make an offer.

Can I use down payment assistance to buy a multi-family home?

In Massachusetts, MassHousing assistance can be used on a 2, 3, or 4 family property when you live in one of the units. In New Hampshire, the Home Preferred program allows multi-family purchases with 5% down.

Do you work with buyers in Spanish?

Yes. We work with buyers from the first conversation to the closing table, in English or Spanish.

Be part of the next record

Every one of those 441,000 new homeowners started with a first conversation. If you have been renting and wondering whether owning is realistic, the best time to find out is before you rule yourself out. Book a free consultation, in English or Spanish, and we will walk you through exactly what you qualify for. Or start with how we work with buyers.

¡Feliz Mes de la Herencia Hispana!